Refurbished Blenders - Why Would You Want One? September 12 2014
From a consumer standpoint, a refurbished high performance blender, such as the Blendtec blender series, and other competitors in the $500 price club, appears at first to be a nice deal. There are however several points of views to look at as to why companies could have refurbished blenders in stock, why they are offering them, and who would return them - in what quantity - and why?
To the most part, these factories over-sell and under-deliver unfortunately to the dissatisfaction of the many customers who return their expensive blenders to the factory directly or through the retailer. The factory then goes over the blender and cleans it up and puts a new unused jar with a new recipe book into a new box and then offers the blender for sale as refurbished. This is one most plausible theory.
Why would a customer not be happy or satisfied with an expensive high performance blending machine? This is one possibility that has been found at Costco and at Sams Club. The consumer sees and tastes a fine magical smoothie during a demo show. The blender demonstrator, well experienced and highly trained, shows off fancy tricks and concoctions that leave the consumer at a jaw-dropping awe. Once at home with the new shiny toy, duplicating the smoothie is some other foreign story and the remorse sets in. And the cycle of return begins.
What is wrong with that picture? Yep. We like to educate our customers about gimmick purchases. No, a blender does not heat soup with an electric heating element (it heats soup with the blade unit that turns into a heating element because of friction). No you don't need a dedicated button to crush ice, make peanut butter or almond butter. A yes, you are paying at $ 400 to $500 already way too much for a 3 horsepower high performance blender when you can get the same thing in brand new for half the price. Look at the OMNI Blender for example. Half the price?
Still be aware of the many crappy not so well built and under-performing blending machines. Some totally copy the Vitamix, Blendtec blenders, and the OMNI blender straight out. Ninja, Nutri Bullet, the Health Master, all are inferior to the big and powerful blenders, the name of the game. We have sold many different blenders and have gone away from it and now are just focusing on the OMNI Blender. The JTC OMNIBLEND blender is the best blender bang for the buck because of its quality, power, warranty, and low competitive price.
We have been in business selling blenders since 2007. Ever since, having carried many different high quality high powered blending machines, we have wondered why we can't sell refurbished blenders? The simple answer is: Hardly ever anyone returns the blender. Why do you think that is? We leave it by that because that fact and question is already a good enough answer in itself. And why do you want a refurbished blender when you can get a brand new OMNI Blender for the same price as other used ones? Do you want the chance to have someone else' hair in your smoothie?
If we had refurbished blenders available, they would cost $225 including shipping and would be cleaned up, coming with a new jar and blade, tamper, and new recipe book, all in a new box and full 7 year standard warranty; that is if enough customers would return theirs. But they don't. Customers have the opportunity to purchase the OMNI 3 hp smoothie blender and review it for 30 days and take advantage of our return policy should they wish to return it within that time frame.
I order to reduce the likelihood of a consumer to return a blender we focus on education of our blender, what it does, how it performs, and how to make smoothies, in the front-end before they are buying their high powered blender. A refurbished blender could theoretically also be returned, it just has never happened.